BMG Solutions

One Provider. Four Powerful Solutions.

From instructor-level adoption data to campaign execution and pricing insight, BMG’s solutions equip education-focused teams to market smarter and grow adoption faster.

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Smarter Data. Measurable Results.

BMG tools give publishers and EdTech providers the clarity, speed, and reach needed to compete in today’s fragmented education market.

600+ campaigns per year, managed by our experienced BMG team

28% average open rate and a market-leading 7–10%
click-through-rate

1.8M students reached via 26,000+ qualified leads generated in 2024

Transparent targeting, performance, and adoption insights

CRM-ready datasets, optimized for system integrations

The Right Tools for Every Stage of Your Go-to-Market Journey

Whether you need instructor-level data, targeted outreach, pricing intelligence, or K–12 segmentation, our product suite is designed to equip your team with high-impact solutions—no matter your size or structure.

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Discovery Higher Education

 Instructor-to-course adoption intelligence trusted by 45 of the top 50 academic publishers. See who’s teaching what, where, and with what material—then act on it.

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MarketPoint

BMG-managed email campaigns that generate real leads. With 7–10% CTRs, MarketPoint helps you reach the right instructors
without adding headcount.

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Discovery K-12 Education

Role-verified, district-level data focused on AP and dual enrollment targeting. Built for publishers and EdTech teams frustrated by outdated list-style noise.

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PricePoint

Discipline-level pricing transparency for content teams and data analysts. Understand where to focus sales time based on pricing trends
and competitiveness.

Data That Fits Your Workflow

All BMG solutions provide clean, exportable data formats compatible with CRMs, marketing platforms, and analytics tools—so your team can take action immediately.

Step One
Step Two
Step Three

1. Quickly Find Your Target Prospects


Enter search criteria to focus on the exact course, institution, or subject that matters to your strategy.  Discovery makes pinpoint targeting easy with real-time filters for schools, departments, formats,
and more. 

2. See Your Opportunities Clearly

Instantly visualize where the highest enrollments are. Whether you're chasing share or defending it, Discovery shows what’s being adopted and how much is at stake. 

 

3. Take Action Immediately

Pinpoint the biggest opportunities before your competition does. Whether you're a sales rep mapping your territory or a product team building your next list, Discovery’s Market Share Report delivers the visibility you need. 

Trusted by Publishers and EdTech Teams Nationwide

From textbook launches to new market entry, BMG customers rely on our tools to grow reach and prove ROI.

With BMG, I knew exactly where to focus, and achieved measurable adoption growth.”

— Frank T. Rothaermel (Discovery + MarketPoint)

“We had firm adoptions in place before the book hit the warehouse.”

— Virginia Veiga Bryant, Georgetown University Press (MarketPoint)

We saw results in AP outreach immediately. No one knows this market like BMG.”

— Michelle Julet, Cengage (Discovery K–12)

 
 

“Their data helped us break into new segments with clarity and speed.”

— Angus McDonald, Wolters Kluwer (PricePoint)

Ready to See What Our Platform Can Do?

Let’s build your campaign plan, review your target segment, or show you how clean data fuels smarter adoption growth.

Let's Connect!

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