Welcome to bmg Market Intelligence for Higher Education

Welcome to bmg Market Intelligence for Higher Education

The Brian Murphy Group (bmg) is regarded as the most comprehensive source of market intelligence focused on U.S. higher education curriculum and course materials.

Reach Out:  To get additional information, reach out to: Nick.Murphy@bmurphygroup.com

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Get An Exclusive Conference Discount!!

BMG is a Proud Sponsor of the Textbook & Academic Authors Association 2025 Conference

BMG is excited to sponsor of the Textbook & Academic Authors Association's 2025 Virtual Conference on Textbook & Academic Authoring, which will be held June 6-7. #TAA2025.

Use our exclusive coupon code BMG25 to save $25 off your registration.

Register at: https://www.taaconference.org/2025/

The Spring 2025 Data Release is Now Available!!!

We provide secure, up-to-date, enterprise-grade curriculum and course-level data and analytics solutions to 3 related higher education stakeholders:

Helping teams and their boards quickly gain clarity on their peer institutions, as well as regional and national market dynamics in order to make better, faster strategic decisions.

Helping educational publishing, academic publishing, and edtech decision makers identify opportunities and convert prospects for innovative learning materials.

Providing higher ed analysts with the most comprehensive, detailed, and up-to-date curriculum data set.

 

We help these teams achieve a deep understanding of the US higher ed competitive dynamics and mission-critical strategic planning goals.

Our proprietary technologies power the bmg Discovery Market Intelligence Engine--a comprehensive database and reporting engine of U.S. higher education curriculum and course-specific data.

We are the ongoing source of complete, accurate, and continuously-updated data through multiple data releases each year.

An Overview of Our Work with Higher Education Market Stakeholders

Click below to get a brief description of our segments and the services we provide.

bmg's Institutional Leadership Support

Our clients are innovative organizations leading positive impact in teaching, learning, and research within the higher education community.

Our clients are innovative organizations leading positive impact in teaching, learning, and research within the higher education community.
Market Pricing in Your Inbox Monthly

Navigating the complex world of higher education pricing just got easier.

With a myriad of print and digital resources flooding the market, finding accurate and comprehensive price data has been a significant challenge—until now.

Introducing bmg's PricePoint: the ultimate tool for accessing the most comprehensive, up-to-date pricing intelligence in the higher education marketplace.

Whether you're launching a new learning solution in the marketplace or aiming to stay competitive, PricePoint is your gateway to making informed decisions.

Your Messaging. Our Delivery.

Elevate your academic titles with BMG's Enhanced Outreach Services--MarketPoint and MarketPoint+--where our strategic use of market intelligence, sophisticated targeting, and dedicated partnership approach transforms your outreach into a powerful tool for academic engagement and success.

Utilizing our Discovery Market Intelligence Engine—the leading source for U.S. higher education data—we research and craft highly targeted, impactful outreach campaigns that resonate with your desired academic audience. Our historical 95% delivery rate combined with an unsubscribe rate of less than 1% are unmatched in the industry and illustrate the power of getting the compelling and informative messages to the right prospects.