Our data is sourced entirely from publicly available and verifiable sources, like course schedules, bookstore feeds, registrar directories, and course catalogs. We don’t scrape indiscriminately. Instead, we structure, clean, and standardize education-specific datasets to reflect real-world teaching assignments and content usage. We’ve built the database we wished existed when we were sending out takeaway adoption campaigns and knocking on instructors' doors.

Yes, and that’s one of the biggest advantages of BMG. All of our datasets are export-ready, with clean formatting, consistent taxonomies, and CRM-friendly structures.

Absolutely. Instructor-level and quality-checked email addresses are part of every BMG dataset. These aren’t scraped lists or second-hand emails. They’re sourced from institutional directories and are the same addresses we use ourselves in the 600+ MarketPoint campaigns we run each year. We maintain an industry-leading 95%+ delivery rate.

We update the BMG database twice per year, aligned with Spring and Fall academic terms. Each update reflects current course offerings, instructor assignments, product usage, and enrollment insights, so your team is always working with in-session data, not last year’s leftovers.

Yes. In our Discovery Higher Ed platform, we track product-in-use (PIU) data tied to specific courses, instructors, and institutions. This includes adopted titles, formats (eBook, OER, print), and frequency of use. It’s the foundation for our market share reports and campaign targeting—and one of the most valuable tools for publishers and product teams trying to qualify leads and validate adoption.